问题


There is a single choice question about marketing. Answer the question by replying A, B, C or D.
Question: Which of the following is the investigation of the hedonic consumption of products?
A. Social interaction perspective.
B. Functional utilization perspective.
C. Experiential consumption.
D. Brand management perspective.
Answer:

答案

模型 模型答案 正确答案
金声玉亮2.0 C. Experiential consumption. C
deepseekr1

The question asks which perspective investigates hedonic consumption, which emphasizes emotional, sensory, and experiential aspects of product use.

- **A. Social interaction perspective** focuses on interpersonal dynamics, not hedonic experiences.
- **B. Functional utilization perspective** deals with practical utility, not pleasure.
- **D. Brand management perspective** centers on brand value, not consumption experiences.
- **C. Experiential consumption** directly aligns with hedonic consumption, emphasizing enjoyment and emotions.

Answer: C		 C
gpto1 C C
GPT-4o C. Experiential consumption. C
llama3.1-70B-Instruct

C		 C
llama3.1-405B-Instruct

C		 C
DeepSeek-Coder-V2 C. Experiential consumption. C
Qwen2-72B-Instruct C. Experiential consumption. C
baichuan4 C C
doubao C C
minimax C. Experiential consumption. C
kimi C. Experiential consumption. C
wenxinyiyan C C
zhipu C. Experiential consumption. C
gpto1 C C