问题

请你做一道英语阅读理解题，其中包含三到五个小题。
请你一步一步思考。每一题你将从A，B，C，D中选出正确的答案，并写在【答案】和<eoa>之间。
例如：（1）【答案】 A <eoa>
（2）【答案】 B <eoa>
请你严格按照上述格式作答。
B
The word advertising refers to any kind of public announcement that brings
products and services to the attention of people . Throughout history , advertising has
been all effective way to promote（促进） the trading and selling of goods . In the
Middle Ages , merchants employed “town criers ” to read public messages aloud to
promote their goods . When printing was invented in the fifteenth century , pages of
advertisements （ads）could be printed easily and were either hung in public places
or put in books .
By the end of the seventeenth century , when newspapers were beginning to be
read by more people , printed materials became all important way to promote products
and services . The London Gazette was the first newspaper to set aside a place just for
advertising . This was so successful that by the end of the century several companies
started businesses for the purpose of making newspaper ads for merchants .
Advertising spread quickly throughout the eighteenth century . Ad writers were
starting to pay more attention to the design of the ad text. Everything , from clothes to
drinks , was promoted with clever methods such as repetition of the firm’s name or
product , words organized in eye-catching patterns , the use of pretty pictures and
expressions easy to remember .
Near the end of the nineteenth century , companies that were devoted to the
production of ads came to be known as “advertising agencies （广告商） .” The
agencies developed new ways to get people to think of themselves as members of a
group . Throughout the twentieth century , advertising agencies promoted consumerism
（消费主义） as a way of life, spreading the belief that people could be happy only if
they bought the “right” products .
60. What was advertising like in the Middle Ages ? 　 　
A. Merchants were employed to promote products .
B. Ad messages were shouted out in public places .
C. Product information was included in books .
D. Ad signs were put up in towns .
61. What does the word “This” in Paragraph 2 refer to? 　 　
A. Advertising in newspapers . B. Including pictures in ads.
C. Selling goods in markets . D. Working with ad agencies .
62. The l8th century advertising was special in its　 　.
A. growing spending B. printing materials
C. advertising companies D. attractive designs
63. Which of the following might be the best title for the text? 　 　
A. The Story of Advertising
B. The Value of Advertising Designs
C. The Role of Newspaper Advertising
D. The Development of Printing for Advertising

答案

模型 模型答案 正确答案
金声玉亮2.0 （1）【答案】 B <eoa>
（2）【答案】 A <eoa>
（3）【答案】 D <eoa>
（4）【答案】 A <eoa>		 B
deepseekr1

（1）【答案】 B <eoa>
（2）【答案】 A <eoa>
（3）【答案】 D <eoa>
（4）【答案】 A <eoa>		 B
gpto1 （60）【答案】 B <eoa>
（61）【答案】 A <eoa>
（62）【答案】 D <eoa>
（63）【答案】 A <eoa>		 B
GPT-4o 60. What was advertising like in the Middle Ages?
A. Merchants were employed to promote products.
B. Ad messages were shouted out in public places.
C. Product information was included in books.
D. Ad signs were put up in towns.
【答案】 B <eoa>

61. What does the word “This” in Paragraph 2 refer to?
A. Advertising in newspapers.
B. Including pictures in ads.
C. Selling goods in markets.
D. Working with ad agencies.
【答案】 A <eoa>

62. The 18th century advertising was special in its　.
A. growing spending
B. printing materials
C. advertising companies
D. attractive designs
【答案】 D <eoa>

63. Which of the following might be the best title for the text?
A. The Story of Advertising
B. The Value of Advertising Designs
C. The Role of Newspaper Advertising
D. The Development of Printing for Advertising
【答案】 A <eoa>		 ['B', 'A', 'D', 'A']
llama3.1-70B-Instruct

（1）【答案】 B <eoa>
（2）【答案】 A <eoa>
（3）【答案】 D <eoa>
（4）【答案】 A <eoa>		 ['B', 'A', 'D', 'A']
llama3.1-405B-Instruct

（60）【答案】 B <eoa>
（61）【答案】 A <eoa>
（62）【答案】 D <eoa>
（63）【答案】 A <eoa>		 ['B', 'A', 'D', 'A']
DeepSeek-Coder-V2 "60. 【答案】 B <eoa>\n61. 【答案】 A <eoa>\n62. 【答案】 D <eoa>\n63. 【答案】 A <eoa>" ['B', 'A', 'D', 'A']
Qwen2-72B-Instruct "（1）【答案】 B <eoa>\n（2）【答案】 A <eoa>\n（3）【答案】 D <eoa>\n（4）【答案】 A <eoa>" ['B', 'A', 'D', 'A']
baichuan4 （60）【答案】 B <eoa>
（61）【答案】 A <eoa>
（62）【答案】 D <eoa>
（63）【答案】 A <eoa>		 ['B', 'A', 'D', 'A']
doubao （60）【答案】 B <eoa>
（61）【答案】 A <eoa>
（62）【答案】 D <eoa>
（63）【答案】 A <eoa>		 ['B', 'A', 'D', 'A']
minimax （1）【答案】 B <eoa>
（2）【答案】 A <eoa>
（3）【答案】 D <eoa>
（4）【答案】 A <eoa>		 ['B', 'A', 'D', 'A']
kimi 60. 【答案】B <eoa>
61. 【答案】A <eoa>
62. 【答案】D <eoa>
63. 【答案】A <eoa>		 ['B', 'A', 'D', 'A']
wenxinyiyan （1）【答案】 B <eoa>
根据文章第一段的描述，“在中世纪，商人雇佣‘城镇宣告员’大声朗读公共信息来推广他们的商品。”这说明在中世纪，广告是通过在公共场所大声喊出来的方式进行的，因此选项B“广告信息在公共场所被大声喊出来”是正确的。

（2）【答案】 A <eoa>
在第二段中提到，《伦敦公报》是第一家留出空位登广告的报纸，并且这种做法非常成功，以至于世纪末几家公司开始为商人制作报纸广告。因此，"This"指的是在报纸上登广告这种做法，选项A正确。

（3）【答案】 D <eoa>
在第三段中提到，18世纪的广告特点是广告文字的设计越来越受到重视，使用各种巧妙的方法如重复公司名或产品名、吸引人的图案、漂亮的图片和易记的表达方式来宣传从衣服到饮料等一切商品。因此，18世纪广告的特殊之处在于其吸引人的设计，选项D“吸引人的设计”是正确答案。

（4）【答案】 A <eoa>
文章主要讲述了广告的历史和发展过程，从古代的宣传方式到现代广告业的形成，因此最适合的标题是“广告的故事”（The Story of Advertising），选项A正确。其他选项只是文章中的部分内容，不能全面概括文章主旨。		 ['B', 'A', 'D', 'A']
zhipu （1）首先，我们需要理解题干问的是中世纪时期的广告是什么样的。文章第一段提到在中世纪，商人们雇佣“城镇公告员”大声宣读公共信息来推广他们的商品。所以，选项B“广告信息在公共场所被大声宣读”符合文章内容。

【答案】 B <eoa>

（2）接下来，我们要确定第二段中的“this”指代的是什么。通过阅读上下文，可以看到“this”指的是前文提到的《伦敦公报》为广告设置专门位置的做法。所以，选项A“在报纸上做广告”是正确答案。

【答案】 A <eoa>

（3）然后，我们需要找出18世纪广告的特殊之处。第三段提到18世纪的广告作家开始更加注重广告文本的设计，使用了吸引人的方法如重复公司或产品名称、 eye-catching 的文字排列、漂亮的图片和易于记忆的表达。因此，选项D“吸引人的设计”是正确答案。

【答案】 D <eoa>

（4）最后，我们要为文章选择一个最佳标题。文章从古至今讲述了广告的发展历程，包括中世纪、17世纪、18世纪以及19世纪和20世纪的情况。因此，选项A“广告的故事”最能概括全文内容。

【答案】 A <eoa>		 ['B', 'A', 'D', 'A']
gpto1 （60）【答案】 B <eoa>
（61）【答案】 A <eoa>
（62）【答案】 D <eoa>
（63）【答案】 A <eoa>		 B
deepseekv3 (60)【答案】 B <eoa>
(61)【答案】 A <eoa>
(62)【答案】 D <eoa>
(63)【答案】 A <eoa>		 B